4.Who would be the audience for your media product?

The target audience for our media product would be ranging from 15-30's however it would still relate to the older generation as well because we use a young girl who is 15 but also there is an older woman involved. The male gender would be more drawn to the film because it is manly attractive women with long hair to show them are feminine that are used however the woman and child are both independent brave females so they would relate to other females because women like to look up to good role models, we also see this in the screen shot of her carrying books to show she is educated. Our media product is based on ordinary people in a semi detached house so it would be aiming at the middle to lower class citizens. To aim our short film at a higher class we would have based it in an affluent area where there is proof of wealth through the houses and cars, however we thought that it would relate to more people if we used the average house.

 




From our audience research we found that supernatural horrors relate to more teenagers than slashers this was because supernatural horrors are about the unknown which ment it was the most popular genre. Based on this we used one of the most successful to date supernatural horrors which was paranormal activity this is a modern film which promoted a lot of technology. The film was open to all target audiences which allowed us to use the same techniques to appeal to everyone.